Main Menu
  • Home
  • 8 Business Links
    • Food Chain Strategies
    • Creative
    • Sales & Promotion
    • Crisis Planning
    • Involvement Marketing
    • Public Speaking
    • New Products
    • Custom Publishing
  • Connect
  • About The Logo
  • Who We Are
  • Food-Chain Press
  • Truth In Food
Link the chain with Food-Chain Communications 
 

Food-Chain Strategies

Paul Welsh on Food Chain Strategies"I’ve worked with Kevin, and for him.  There is no question he is strong at identifying productive strategies and tactics. However, what makes him so effective in food-chain marketing are the breadth of his contacts and the creative ways he brings the points in the chain together to stimulate commerce."

Paul J. Welsh
Co-Founder of NKH&W, Inc. Kansas City, Missouri
Past Advertising Professional of the Year awarded by Kansas City Ad Club
Past Board Member, National Agri-Marketing Association

Being a food-chain stakeholder carries new responsibilities today. Your marketing efforts will need to be more strategic, carrying a broader vision of the entire food-chain.  You’ll also need to understand that what you produce and say has a cascading effect.  This means developing a strategy that can carry you through, informing the rest of the food-chain infrastructure of the value you pose to the overall food equation.

Strategic communication begins with analysis of the chainAt Food-Chain Communications we’ve traversed the entire food chain and interacted with people from production agriculture through to grocery retailing.  This unique view enables us to carve out a strategy that ensures both your short and long-term success.

Ask about our Industry Infrastructure Plans.

Joomla Random Flash Module by DART Creations
This Week on Truth in Food

Farm Aid Rocks the PC Food Movement

Farm Aid limped into Kansas City, billing the 26th anniversary annual concert as a benefit for "family farmers." But careful analysis of the founders' language reveals an underlying agenda.

Click here to read

 

Copyright © 2009 by TechLine
All Rights Reserved.

Powered by Joomla! and Joomla template created by TechLine.